Scratch-and-sniff

The latest Vice Photo issue has just come out weighing in at a hefty 210 pages with images from everyone and his dog, including ‘dirty old men’ and Vice regulars Terry Richardson, Richard Kern and many others with some rather predictable results (sex, booze, drugs, androgyny, neo-hippyism, YOUTH) as well as some even-more-disgusting-than-before-but-strangely-compelling imagery from Asger Carlsen and one terrific little portfolio by Jason Fulford which stands head and shoulders above the rest in my view. Maybe this is a sign that I am turning into a nostalgic old man, but I have to admit that the thing that really excited me about this issue (and is the reason for this post) is that the cover (image by Jim Mangan above) is scratch-and-sniff. This is the first photo-publication I know of that uses this magical and sadly forgotten technique and for that, Vice magazine, I commend you. Choose from banana, cherry, coffee, weed, something called “Ocean Mist” and coconut (this last one isn’t listed on the press release but I’m convinced it’s in there, or at least that they printed the whole magazine on coconut-scented paper). Sadly this blogpost is not scratch-and-sniff (I can’t believe there is no WordPress plugin for this), but the magazine is free so you have no reason not to go out and get a copy. Scratch-and-sniff everything forever.

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